Agencia Pópuli is recognized as the most awarded and most talented creative and strategic advertising agency in the Colombian Caribbean. Based in Barranquilla, we partner with brands across the region and the country, as well as with international clients in the United States, Central America, and Latin America. Proud of our roots, we have established ourselves as the top creative leader in the Caribbean and a benchmark for innovation on the national stage.
Founded by Eduardo Ortega del Río—film and television director, journalist, and marketing strategist with over 20 years of experience—Pópuli has earned international awards including Effie, FIP, and El Ojo de Iberoamérica. Under his leadership, we have created memorable campaigns that merge creativity, strategy, and measurable results, becoming a key ally for brands seeking to stand out.
We are masters of brand storytelling, crafting memorable narratives that emotionally connect brands with their audiences. Our storytelling expertise is complemented by solid experience in audiovisual production for digital platforms, film, and television—delivering content that transcends formats and borders.
At Pópuli, we design strategic marketing and communication plans with a holistic vision—backed by deep audience insight, trend awareness, and the ability to execute strategies that transform businesses and build enduring brands.
We also lead Perrenque Creativo, an initiative designed to strengthen the creative business ecosystem and advocate for better conditions across the industry. Its mission is to raise the quality of creative output and open greater opportunities for all players—from creators to brands to audiences.
We believe—and have proven—that Colombian creativity, that magical reality Gabriel García Márquez once described, lives in our DNA. It’s this essence that drives us to develop disruptive, memorable, and universal strategies capable of reaching any audience, anywhere in the world.
At Agencia Pópuli, creativity and strategy work hand in hand to transform businesses and build brands that leave a lasting mark.